Atago Fair has more than 430 years of history, and it is the traditional festival of Ainoura area. Ainoura main street becomes all pedestrian zone, and stalls stand along the street selling local specialties such as plants, young seedlings, bamboo crafts, marine products and so on. There will be various events including the annual sale of rice paddles with lucky bags, and Ikebana(Japanese flower arrangement)/Calligraphy(Japanese brush writing) Exhibition.